Social Media

While working on the Global Digital team, I lead the direction and design of our organic social channels. I designed Instagram stories and infeed assets for global campaign launches, as well as keeping up with social trends and designing content as needed.

Along with designing social content, I concepted and shot TikToks, created Instagram filters using Spark AR, and art directed social photoshoots.

Outside of organic social, I worked on the global campaigns designing emails, billboards, web assets, paid media, Wechat, & Tmall.